Study On International Development Strategy Of Mongolian Tsairt Mineral Co.Ltd.

With the deepening of economic globalization,the international development of various industries is the trend.Mineral resources is an important natural resource.It is an important material basis for the development of social production,and is food and blood of the social and economic development.The mineral industry is the pillar industry of the national economy.The international development of the mineral enterprises is very important to the prosperity and development of the economy.Mongolia is rich in mineral resources,with China’s sustained economic development,and joint ventures are established.China-Mongolia cooperation in the development and utilization of mineral resources,so that it can achieve a win-win situation of two countries in the mineral trade.Through the review of Tsairt Mineral Co.Ltd.internationalization development and the analysis of Tsairt Mineral Co.Ltd.external environment and inner conditions,the paper hopes to provide the internationalization development strategy of Tsairt Mineral Co.Ltd.,which is practical significance to the further development,and give some hints to other vendors in mineral industry or companies of other industries who are looking for international success.The paper has five parts:Chapter 1 the introduction mainly demonstrates the research background,the research purpose and significance,the research status at home and abroad,and the research content and methods;Chapter 2 briefly describes the concept and strategic theory of enterprise international development;Based on the understanding of Mongolian Mining and Tsairt Mineral Co.Ltd.,the PEST and SWOT model and resource capacity structure,business activities are used to analyze the external and internal environment of Mongolian Tsairt Mineral Co.Ltd.in chapter 3;According to the strategic positioning and strategic goal of Mongolian Tsairt Mineral Co.Ltd.,the strategy of its international development is proposed and in chapter 4.Based on the result of the external and internal environment of the international development and risk analysis of Mongolian Tsairt Mineral Co.Ltd.,the international development strategy is developed Chapter 5;Chapter 6 is the conclusions.