Study On The Transformation Of Logistics Port In Tianjin Port

With the steady and steady growth of China's economy as a whole,the demand for bulk dry bulk goods in some areas in our country also continues to grow.In addition,the declining mineral resources in southern China in recent years have made the import and export of dry bulk cargoes the key competition for the northern region Resources,and the ports of Beijing-Tianj in-Hebei region,as an important import channel in the northern part of China,have become more fierce competition for dry bulk goods.However,in recent years,with the changes in the world economic pattern and the changes in the policy environment in China's domestic market,the competitive situation in the dry bulk business has undergone major changes.In the Bohai Rim,Huanghua Port and Tangshan Port continued to expand the throughput capacity of ports,which had a significant impact on the dry bulk cargo business of Tianjin Port.In addition,the dust pollution in Tianjin Port Bulk Logistics Center was seriously polluted,and Binhai New Area The development and construction strategy there are some conflicts,making the relocation of Tianjin Port Bulk Logistics Center an inevitable choice.In this paper,PEST analysis and SWOT analysis are conducted on the transition of Tianjin Port Bulk Logistics Center.PEST analysis is conducted from four dimensions of policy,economy,society and technology.SWOT analyzes the four dimensions of advantage,disadvantage,opportunity and threat respectively To explore.The analysis shows that on the one hand,Tianjin Port possesses the policy advantages that other historical periods do not have.On the other hand,Tianjin Port's dry bulk cargo-related businesses are now facing more complicated competitive environment than before and Tianjin Port needs a clear understanding To their own weaknesses and threats,and actively carry out the transformation and development.According to the results of PEST analysis and SWOT analysis,this paper designs the corresponding questionnaire to analyze the impact of Tianjin Port Bulk Logistics Center's relocation and transformation,including the impact on Tianjin Port,the Tianjin City and its impact on the bulk logistics center itself The impact of three parts.And on this basis,through the analytic hierarchy process and the fuzzy comprehensive evaluation method,the paper analyzes the impact of the relocation and transformation of Tianjin Port Bulk Logistics Center.From the analysis results,the relocation and transformation of Tianjin Port Bulk Logistics Center The short-term impact on itself is mainly on the negative side;in the long run,however,obvious benefits outweigh the disadvantages.For the development of Tianjin City,especially for the development and construction of Binhai New Area,it is obvious that it will be beneficial both in the short term and in the long term.Based on the above analysis,the paper finally puts forward the route of Tianjin Port Bulk Logistics Center's transformation and implementation,and believes that Tianjin Port must actively improve its overall operation level in order to adapt to the changes of economic and social environment and the coordinated development of Beijing-Tianjin-Hebei,and realize the integration of Port and City for sustainable development.