Development And Application Of Export E-commerce In China

With the developing global economy and the growing purchasing power of residents all around the world,the trend of economic integration is becoming more and more obvious.At the same time,wide use of the network in daily life,improvement of online payment technology and cross border logistics system,all these factors are making cross-border e-commerce develop rapidly.In 2016 APEC cross-border e-commerce summit,the vice president of global marketing of Payvision,which is also the chairman of international cross-border e-commerce,Rolf Visser said the cross-border e-commerce has become the main trend of global market.In the domestic market,trading volume of cross-border e-commerce is increasing gradually,the scale is enlarging as well.It's predicted that the total scale of cross-border e-commerce will reach 8 trillion in China,with a 26% growth rate,this industry will stay in a period of rapid growth.This paper takes the export e-commerce which is main part of chinese cross-border e-commerce as research object.Firstly,from a macroscopic perspective,this paper analyzes the status and features of domestic crossborder e-commerce under the background of popular international e-commerce,then summarizes development course of export e-commerce,studies its classification,features and main mode.Secondly,from a micro perspective,this paper selects some representative enterprises of different modes for analysis,then specifically studies payment,settlement and logistics during the process of practical application,in order to get the real situation and problems existed.Finally this paper gives some corresponding advice,including the government,service enterprises and export enterprises,hoping to provide some reference for export development in the future.