Research On Business Model Innovation In The Integration Between Internet And Third-part Enterprise Service Industry

Under the background of China's implementation of the "innovation-driven" development strategy,"Internet +" provides an important window of opportunity for innovation in the transformation and upgrading of traditional industries,but how to use Internet technology,Internet thinking,to infiltrate,and to make transformation of traditional industries are still not nicely researched.Compared with the manufacturing industry,a large number of service companies still use the very traditional model,which is inconsistent with the importance of the service industry,especially the third-party enterprise service industry in the transformation and upgrading.Therefore,it is of great theoretical and practical value to study how to use internet thinking and technological innovation to improve the operational efficiency and competitiveness of third-party enterprise services.Therefore,it is of great theoretical and practical value to study how to use Internet thinking and technological innovation to improve the operational efficiency and competitiveness of service companies(especially the production service industry).The essay focuses on an Internet social security service start-up company A company.Through interviews,on-site research,and literature research,the essay systematically sorts out how the company's “Internet + social security service” business model moves from idea to prototype to a standardized operational process.Compared with the traditional third-party social security service providers and the same type of "Internet + social security services" leading venture business model,a systematic analysis of the evolution of the company's business model,and further from technical innovation,service process innovation and business model innovation collaborative From the perspective of the “Internet+”,the core challenges of business model innovation,as well as comprehensive innovations such as technological innovation and process innovation,support the business model innovation,and pointed out that corporate innovation capability is the key to the successful realization of “Internet + traditional services”.The research contents of the dissertation mainly include: Firstly,through vertical case study methods,key events,along the logical line of “idea-prototype-business model verification,Company A researches on the innovation of business models at different stages of the entrepreneurial process.In this way,the key value creation activities and their relevance in the evolution of company A's business model are refined;Secondly,through the comparison of cases,the business models of company A and company B are studied,focusing on technological innovation and process innovation.The role of business model value creation logic is compared.Summarizes and refines the theoretical framework for Company A to support business model innovation through technological innovation and service process innovation,and finally gain competitive advantage.Finally,it discusses the intrinsic synergies of the three major innovations of Company A,focusing on how the enterprise's innovation ability supports the business model innovation of “Internet + Traditional Services”.The research content and conclusions of this article have important reference value for the business model innovation of "Internet + traditional services".