Research On Developing Strategy Of A Construction Company

A construction company was founded in January 2007,is a small and medium-sized private construction company,mainly engaged in contracting Housing construction,roads,bridges,municipal and other projects.After nearly ten years of development,construction contracting has now become a major industry,and has become a large-scale comprehensive group with diversified functions and industries.In this study,the author takes A construction company as a case,and analyzes its development strategy planning,and analyzes how to develop and strengthen it in the current macroeconomic regulation and control.Small and medium private construction enterprises is how to promote the transformation of the target through the formulation of effective development strategy,and how to seize the opportunity of innovation and development?.The author expects to provide some new ideas and inspirations for the development of large and medium-sized construction enterprises in the society by means of the analysis and analysis of this article.The central content of this paper is the theme of "analysis of the internal and external environment of construction enterprises to the development strategy of construction enterprises,and then to the development strategy and implementation measures of construction enterprises".First,according to the central idea of this article,according to the existing construction companies,and then unified the current domestic and foreign architectural enterprises in the strategic management of the status quo is prospected.All these provide sufficient theoretical basis for the study.At the same time,the five major force models are discussed in detail and in detail.Then,by using five forces model for A construction enterprise’s internal and external development environment launched one by one on the basis of comparison and analysis,in-depth excavation of the various threats,existing in the development of construction enterprises opportunities,as well as their advantages and disadvantages.Subsequently,standing on the strategic level,for the development of construction enterprises to develop a long-term strategic objectives and specific implementation plan.Finally,based on the development of construction enterprises,the future development route is planned.In order to provide strategic guarantee for the development of A construction enterprises,such as human resources,enterprise structure,business structure and enterprise culture,etc..