Design And Implement Of Integrated Product Development System For Small And Medium–Sized Enterprises

Products are the fundamental business to maintain sustainable development,enterprise product development management system determines whether the rapid introduction of products that meet the needs of the market,so the choice of product development system is very important for the enterprise.From domestic and foreign enterprises product development and management practices can be seen,integrated product development and management system is a set of advanced and mature research and development management ideas,models and methods.Therefore,In this paper,W company as an example to study how to import integrated product development system,and gives a set of adaptive adjustment examples,hoping for other small and medium enterprises to develop integrated product development system to provide reference to speed up the management level.The main work of this paper is as follows:(1)Comparing the advantages and disadvantages of various product development management systems,analyzing the reasons for choosing integrated product development system theoretically and taking into account the changes in the environment that modern enterprises are facing,and also improving the application of integrated product development system.(2)The analysis of the existing product development system of W Company mainly includes the problems of unclear strategy,lack of process control and lack of performance management,and further demonstrates the necessity of choosing an integrated product development system.(3)According to the analysis of the W company’s specific management issues,the introduction of management system,including product development system design,market management design,adjust the organizational structure,design product development process,performance management system,and the design process using a variety of Adaptive adjustment method.(4)According to W company’s new product development system performance performance price,analysis of W company integrated product development system design and implementation of the successful measures and the need for further improvement of the place,given W company to deepen the direction of management system reform.