Research On Competitive Intelligence Of Yunnan All Electric Vehicle Enterprise

As the revolution in the global automotive field intensifies,the transformation in China's automobile market would be unprecedented.With the support of national and local policies,Yunnan Province's new energy vehicles,especially the All Electric Vehicle(AEV)industry,face fierce competition within the industry as well as from the emerging players who influx into the market.Conducting necessary researches on competitive intelligence strategies enriches the competitive intelligence system and provides the AEV companies with theoretical guidance and practical technological skills.This paper studies the AEV companies in Yunnan Province by using the theory and method of competitive intelligence,economics,and management,as well as on-the-spot investigation and data statistics.This paper also analyzes the development status quo of the AEV industry in Yunnan Province by doing a case study of the Yunnan Aerospace Automotive Co.,Ltd.and offers consultative suggestions on the competitive intelligence strategy of the AEV industry in the Province.