Development Strategy Analysis For Tianjin Port Group Under The Background Of "The Belt And Road"

In today's world,with the rapid development of the economy,the common challenges facing all countries are increasing day by day,and the world economy is sluggish.China's economic development has entered the "new normal".On this basis,China has put forward a cooperative initiative to jointly build"The Belt and Road".The construction of "The Belt and Road" requires the port to provide greater strategic support,which brings significant strategic opportunities to the development of Chinese port enterprises including tianjin port group.As the "The Belt and Road" of the construction of the strategic fulcrum,how can better into tianjin port group,optimizes the port layout,space and function to speed up the transformation and upgrading of ports,and for "The Belt and Road" construction to take more responsibility and obligation,to share all "The Belt and Road" construction development dividend,this is the main purpose of this paper.All the way around this topic through the analysis of "The Belt and Road" the background and significance,research the present situation of the development of tianjin port group,using PEST analysis,SWOT analysis,facing the internal and external environmental factors affecting the development of tianjin port group is analyzed,it is concluded that the face of opportunities and challenges,there are advantages and disadvantages,and list the tianjin port group of SWOT matrix,on this basis to tianjin port group under the background of "The Belt and Road" study and explore the development of strategic objectives,puts forward the development strategy of tianjin port group goal is:to build the international first-class modern port and port operators.According to the strategic target,and puts forward the development strategy of tianjin port group,steps,and connecting with the "The Belt and Road"construction and the present situation of the development of tianjin port group,promote the transformation and upgrading of the port is determined,the construction of the international first-class modern strong port;We will improve the quality and efficiency of enterprises and build world-class port investment operators to ensure the realization of the development strategic goals of tianjin port group.