Research On The Design Of Experiential Commercial Exhibition Space In The Terminal Building Under The Background Of Smart Airport

With the continuous development of modern big data,mobile Internet and other information technologies,the construction concept of "smart airport" gradually merges with the construction and development of China’s airports.In this era,more and more passengers will choose air transportation when traveling,in order to pursue a convenient and high-quality service experience.In the era of rapid development of social economy and scientific and technological means,people’s quality of life has gradually increased,and consumption concepts and spiritual pursuits have begun to change.This change in consumption philosophy has gradually attracted attention in the design field.The commercial display space in the terminal building is an important place to accompany passengers to wait for the flight.They are facing changes and challenges in the face of passenger demand and changes in market structure.When designing the commercial exhibition space of the terminal building,it is especially necessary to study the passenger experience needs.In order to meet the various needs of passengers and accelerate the improvement of humanized service quality,this topic takes the "smart airport" as the background,from the perspective of environmental art design professional,around the concept of "experiential design",for the experiential commercial display space The design conducts research and analysis,and integrates the background of the times to design a diversified and personalized terminal commercial display space,enhance passengers’ participation and experience,and create a social event place that coexists comfort and fun.This topic first analyzes the importance of experiential design to the terminal’s commercial display space.It uses on-site surveys and questionnaire surveys to gain a deeper understanding of the deficiencies in the terminal’s commercial display space at this stage,and proposes solutions to the current situation of the problem.Combined with the psychological activities and behavior characteristics of passengers in the commercial display space of the terminal,the demand for the introduction of interactive experience technology into the commercial display space of the terminal is analyzed.Through the research and summary of relevant theoretical knowledge such as display space design,interactive experience technology,and experiential commercial display space design,the relationship between the terminal commercial display space and interactive experience technology in the context of a smart airport is explored.Subsequently,based on the theories of display design,design experience and design psychology as the research basis,the components of the terminal’s commercial display space and the components of the experiential display space are summarized;and the experience methods and design methods of the commercial display space are summarized Through case studies,and finally through the practical research of the project plan,the basic strategy of experiential exhibition space design is summarized,with a view to providing a design strategy reference for the commercial space of the terminal building in the context of the smart airport.