Research On The Ecological Design Of Urban Public Environmental Signage

With the improvement of the quality of the public space environment,The public environmental signs as a special visual symbol language,which provide people with very important visual information,It was called "the compass" which is an indispensable part of life.With the development of the times,the dazzling public environmental signs have also caused a certain impact on the ecological environment.Many public environmental signs are not standardized and scientific.The life of the identification and the reuse of resources and other problems have not been paid much attention.Many signs have lost their original functions and waste the natural resources.It also affects the urban environment.With the increasing number of public environmental signs in urban construction,the design of urban public environmental logo under the concept of ecological design has become a challenging problem.How to improve the artistic quality of the environmental logo and to be better recognized and integrated into the environment? How to reduce visual pollution caused by public environmental labeling? How to create a public environmental logo for ecological and environmental protection? This series of problems is urgent for designers to research and innovate.Firstly,starting from the current situation and problems of public environmental labeling design,this paper puts forward the problems and contradictions of public signs in cities.Secondly,guided by the ecological concept,we explore the specific design principles of urban public environmental logo under the concept of ecological design,and then analyze the specific application of public environmental logo design under the concept of ecological design according to the actual cases,and seek the visual aesthetic rules of the visual art.Finally,through field research,the specific ideas and design characteristics of urban public environment logo design under the concept of ecological design are analyzed.Through the discussion of this topic,we hope to make a useful exploration for the research and development of urban public signs and the creation of urban ecological environment.