| With the rapid development of science and technology,Chinese companies are seeking to learn the latest SciTech news,usually from some online media platforms,and TechCrunch is one of them.To attract more readers to the news platform TechCrunch,its news writes vibrantly and lively,usually with some cultural elements from the news writers' schemas,which will call some similar cultural schemas in the translator's mind to produce the best translation.Researches on SciTech news translation are abundant but there are few explaining from the perspective of cultural schemas.This report is mainly to figure out the strategies of online SciTech news translation from the perspective of cultural schemas.The translation task is to offer the translated versions of SciTech news on TechCunch to the technicians and promoters of Nibiru,a VR all-in-one OS service provider,and contains 22 pieces of TechCrunch news collected from March 1st,2016 to February 28th,2017.By analyzing the functioning way of cultural schemas and comparing the differences between the Chinese official website version and my version,the report explores the strategies of SciTech news translation and the characteristics of online SciTech news translation with some useful suggestions to this kind of translation.It is found that the functioning way of cultural schemas in the translation process contains 4 steps:activation,filter,application and review;the strategies of this kind of translation are A-A(one to one correspondence),A-B(mapping by cultural schemas),and A-Zero(amplification and contraction);the characteristics of SciTech news translation can be concluded as text particularity,testability and productivity of the translator's cultural schemas.This study is significant in that it fills the research gap and gives some suggestions to online SciTech news translation. |
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