Research On The Application Of Tibetan Decorative Patterns In Brand Visual Image Design

Tibetan decorative patterns,as an important part of Tibetan art culture,are influenced by regional characteristics,national culture,religious beliefs and other factors,forming a unique visual language.It is a record of history,embodies the wisdom of the nation,and has extraordinary influence and application value.The application of Tibetan decorative patterns in brand visual design is a further exploration of pattern expression,composition method,color application and symbolic meaning,as well as the inheritance and continuation of the beauty of Tibetan decorative patterns.Only in this way can the national elements continue to inject new power and maintain the momentum of development in parallel with the times.With the acceleration of economic globalization and the continuous advancement of economic integration,the visual image design of brands has played an important role in market competition.At the same time,by analyzing the historical and cultural background,religious and cultural beliefs behind the Tibetan decorative patterns,and the geographical location characteristics,the context of pattern development is obtained,and the symbolic meaning,modeling style,artistic beauty and color characteristics of Tibetan decorative patterns are studied and explored.The feasibility of Tibetan decorative patterns in the design of brand visual identity.Through the refinement of Tibetan decorative patterns,the design expression and graphic representation of the patterns are summarized.According to the specific application case analysis,the value of Tibetan decorative patterns in the brand's visual image is obtained,and it is reflected in the fonts,logos and commodity packaging.By studying and analyzing the symbolic meaning,styling characteristics,cultural connotation,aesthetic experience and application value of Tibetan decorative patterns,it is not only beneficial to inherit and continue the visual expression of Tibetan decorative patterns,but also enhance the influence and appeal of brand visual image,and more It is conducive to the research and development of Tibetan independent brands and promotes the development of economic culture in Tibetan areas,thus achieving the goal of building a harmonious society.