Research On The Image Of Comedy Stars In The Internet Context

Nowadays,the development of China's film industry is in the context of the Internet.The prosperity of the comedy film market has caused the comedians to receive widespread attention.The production and practice of comedians are prosperous and messy.Research on the issues related to the comedy star image in the context of the Internet has the dual significance of promoting industrial practice and promoting academic research.Compared with the traditional context,under the support of Internet technology,Internet culture guidance and Internet capital,the generation mechanism of comedy star image in Internet context has been reorganized,the construction path is more diversified,and the overall characteristics have a distinct era,and one is triggered.The cultural effects of the series.The four aspects of the generation mechanism,construction path,main features and cultural effects of the comedy star image in the Internet context constitute the research framework.First,the generation mechanism of the comedy star image in the Internet context has been expanded.In addition to preserving the starring field of the most important film texts in the traditional context,the participatory cultural space provided by the new media platform in the Internet context has become another important field for the generation of comedy stars.The cross-border wave of comedy star groups Enriched production practice activities.Secondly,the path of the comedy star image is also enriched.Different from the traditional context in the role image construction,the personal image of the comedy star in the Internet context is highlighted,and the audience can construct the public image of the comedy star in the process of participation.In addition,the symbolic,intercultural and physical features of comedy stars in the Internet context have been branded in the times.Finally,from the critical perspective,the cultural effects caused by the comedy star image in the Internet context can be deeply analyzed.It can be found that the new media environment has a negative aspect to the formation of comedy movie star image.The comedy movie text gradually loses its subjectivity under the star guidance.Absence of traditional culture,aphasia,and popular culture tend to show anaesthetic anesthesiain vulgar and kitsch consumption.These issues need to be taken seriously.Focusing on the issues related to the comedy star image in the context of the Internet,revealing its inherent nature and the law of development and change,clarifying the connection between comedian star production and comedy film texts,and serving the current comedy type industry development and gaining type star research.