Research On Domestic Digital Music Consumption Business Model Based On CUBI User Experience Model

At present,digital music has replaced the traditional entity music and become the main driving force of music industry in China and even the world.Digital music consumption is evolving into the main engine of China's music industrial consumption.With the prosperity and development of the Internet industry,domestic digital music has gradually formed a new consumption business model with content sharing,knowledge payment and community operation as the carrier,which promotes the overall improvement of China's music consumption commercialization ability.The main growth point of domestic music consumption market comes from innovative music consumption business model,digital music consumption scale,consumption type and rich experience.Based on CUBI user experience model theory,this paper conducts an analysis and research on domestic digital music consumption business model.To achieve in the context of "user experience" the theory of applied research,the paper in the domestic business model as the research object,the digital music consumption business model for digital music consumption of user experience and user service value to a path for empirical research,and to explore the consumer user experience in the cross-platform digital music consumption process difference and its influencing factors,finally based on the research analysis pointed out that enhance the user experience in the digital music business model research enlightenment and Suggestions.