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Research On Visual Metaphor Of Symbiotic Graphics In Poster Design

Posted on:2020-05-26Degree:MasterType:Thesis
Country:ChinaCandidate:J Y LiFull Text:PDF
GTID:2415330578975575Subject:Industrial design engineering
Abstract/Summary:PDF Full Text Request
As a special form of graphic design,symbiotic graphics are widely used in visual communication design,especially in poster design.Selecting poster design as the research carrier can verify each other with the information conveyed by the poster while explaining the graphic meaning,so as to make the conclusion clearer.This paper analyses the structure of visual metaphor as one of the visual rhetoric modes,and then reflects it with the structure of symbiotic graphics,selectively supports the metaphorical meaning of symbiotic graphics in design,in order to optimize the design of symbiotic graphics from a new perspective.As an important form of visual communication,posters choose symbiotic graphics in graphic design to express the meaning of visual metaphor,which is easy to achieve more concise,innovative and humorous purposes,and more in line with the current social aesthetic trend.In the second chapter,the concepts of poster design,symbiotic graphics and visual metaphor are explained,and the meaning and classification of symbiotic graphics,the origin,meaning,composition characteristics and generating principle of visual metaphor are clarified.In the third chapter,the structure of symbiotic graphics and visual metaphor is analyzed,and the corresponding rules of graphic design are explored.In the fourth chapter,the design methods are mainly analyzed.The realization of visual metaphor,the design of symbiotic graphics and the expression of visual metaphor in symbiotic graphics illustrate the design focus of visual metaphor graphics.The fifth chapter of this paper is from the perspective of inspiration to design,elaborating the supplement of visual metaphor to the current design ideas and methods.Generally speaking,through the analysis of the design rules and methods of visual metaphor embodied by symbiotic graphics,this paper draws the theory of the adjoint relationship between symbiotic graphics and visual metaphor,with a view to having a certain practical significance in the design and application.
Keywords/Search Tags:symbiotic graphic, visual metaphor, poster design, presence, meaning paraphrased
PDF Full Text Request
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