Research On The Development Of Hangzhou Canal Culture Tourism

Culture is the soul of a country and nation,as well as the soul of tourism.The contribution of cultural tourism to the tourism industry cannot be underestimated,and it is also an important breakthrough for countries in the world to stimulate economic growth.The report of the 19 th National Congress pointed out that after 5,000 years of journey,the Chinese nation has formed a brilliant traditional culture,which is the foundation of the development of a characteristic socialist culture.People in the canal area have created material and spiritual wealth in long-term social practice,promoting the comprehensive development of social politics,economy,technology,and culture along the canal basin and forming a unique cultural promenade with rich historical and cultural heritage.This article combines the core theory and concept of "cultural tourism" into the development of cultural tourism in the Hangzhou Canal,and sorts out the resources in the canal area.Through literature reading,questionnaire surveys and case studies,the author analyzes and discusses the sustainable development of Hangzhou Canal cultural tourism,hoping to provide some inspiration and reference for its development.Firstly,this article elaborates the research background,significance and methods,consults a large amount of literature reviews and explains related concepts.In addition,this article sorts out and summarizes domestic and foreign research on cultural tourism and canal culture,including the product dissemination strategies,product development,resource evaluation and protection of Canal Cultural Tourism so that the author can analyze the problem from more different perspectives and guide the paper to better research from a theoretical level.Secondly,through field surveys and interviews,the current situation of Hangzhou Canal cultural tourism resources is investigated in depth,and an overview of Hangzhou Canal cultural tourism resources is compiled,which mainly includes the current status,development level,and the types and characteristics of the resources.From the perspective of resources,this part provides a solid foundation for the research on the development of Hangzhou Canal cultural tourism.Finally,a questionnaire is designed for this study.It investigates from the development conditions of Hangzhou Canal cultural tourism itself and external development conditions,and analyzes the problems existing in its development.Based on the existing literature theory research and the results of the questionnaire,development suggestions on Hangzhou Canal cultural tourism are put forward.The author believes that the Hangzhou Canal has many cultural tourism resources and is a linear cultural heritage corridor.The historical and cultural heritage of individual resources is relatively deep.From the scientific or cultural value,it is worth digging deeper.Choose a suitable development method,strengthen resource integration,and form a linkage mechanism,thereby enhancing the international influence of the Canal Cultural Belt.In terms of promoting the canal culture,with a view to better inheriting the canal culture,in addition to the government and tourismagencies to play their own advantages and actively publicize,it is also necessary to cultivate the citizen's awareness of participation,closely link the canal culture with the citizens,and give play to everyone Consciousness.At the same time,we must be soberly aware that environmental protection is a major strategic issue for sustainable development.Use resources rationally and protect the natural ecological environment from damage.