Study On Input-output Efficiency Evaluation And Box Office Impact Of Chinese Sports Films

As a crossover of sports industry and film industry,sports film is not only the driving force of industry development,but also the bridge of industry linkage.The structure of sports industry has been improved and optimized due to the rapid development of sports film,which has a profound impact on the long-term development of sports industry.With the progress of social economy,the economic development in the new period of structure and people's sports consciousness to give the film a higher request,although sports movie number is more,but only a few can meet the demand of people viewing,the reason is that the process of the development of PE film,the production concept behind make PE film appeared many problems and deficiencies,some of the important sports movie production efficiency is not high and the problem such as box office,making efficiency level affects the quality of the film,and the box office is the external embodiment of the film industry development,so the research based on this,In order to solve the problem of efficiency and box office,this paper starts with the internal efficiency evaluation and external box office influencing factors of sports films.Study first discusses the issues of input and output efficiency of PE film,and puts forward improving measures,and secondly analyzes the factor influencing sports movie box office,and then emphatically,finally through the analysis of the important indicators of sports movie environment,for the analysis of efficiency and influencing factors of the solution of the regression analysis provide a pragmatic path,and jointly promote the stable development of the sports movie,to strengthen the national fitness consciousness,promote sports participation is important.Firstly,the three-stage DEA model is used to evaluate the input-output efficiency of selected domestic sports films.Taking the VRS model with variable return to scale as an example,the efficiency of each decision-making unit and the influence degree of environmental factors were analyzed,and the results were obtained and corresponding improvement measures were proposed.Research think efficiency evaluation is just for PE film inside index were analyzed,and the sports film external evaluation index is also very important,therefore,on this basis,the study USES panel data analysis,by constructing a box-office impact factor regression model,analysis the external indicator variables for theinfluence degree of the box office,and then to improve sports movie box office economy,satisfy people's demand to provide referential Suggestions screenings.Finally,from the perspective of the overall development environment of sports films,this paper analyzes the development environment of sports films in detail by using the PESTEL analysis model,and provides some effective solutions for efficiency analysis and box office impact analysis,so as to comprehensively promote the development of sports films.The efficiency evaluation results show that due to the influence of technical requirements,the production cost of sports films is generally high,and the efficiency analysis shows that there is a large input redundancy in the input index,the performance schedule and arrangement do not achieve the expected effect,and environmental factors,management inefficiency and random noise have different degrees of influence on the efficiency value.Secondly,most of the returns to scale of decision making units that are not effective with DEA are in the decreasing stage,so the production scale should be appropriately reduced to improve the efficiency of scale.The results of the regression analysis of box office influence show that the proportion of other income,the number of screenings and consumption level have a significant positive effect on the box office of sports films within the first week of release,while the proportion of screenings only has a significant effect on the box office of sports films with high box office,but has no significant effect in other cases.Secondly,the weekend effect can promote the consumption level to produce a positive impact on the box office.The results of PESTEL analysis show that nowadays sports film is in the golden period of sports industry development,and the strengthening of national sports awareness provides a good platform for the development of sports film,so we should seize the opportunity to make full use of the early stage of world-class sports events and vigorously develop sports film.Secondly,the integration of sports films with other types of films will produce better results.