| As a cultural brand of our country,Confucius institutes often appear in domestic and foreign media reports and attract more and more attention.Given its rapid development and its continuing influence,many domestic and foreign experts and scholars tend to use it as a research object,but what about the image of Confucius institute studied from the Angle of media and media in Europe and the United States as the research object,from the perspective of the central Asian media research papers are very few,specially to analysis from the perspective of the public image of the Confucius institute is basically no.People compared to the media,its cognitive more objective,is not subject to national policy or the left and right sides of the political situation,the people in the eyes of the Confucius institute image must be the most real image of the Confucius institute,from the Angle of public research,for the construction of the Confucius institute is a very important step.From the perspective of the people,the paper studies the image of Confuc ius institutes in the people’s eyes.Firstly,determine the object of study:Confuciu s institute students,parents,teachers and staff working in the Confucius institute,graduate,and randomly selected people,and for different people to set different people to set different questionnaires and interview outlines and implementatio ns,the final recovery of questionnaires and interviews to finish analysis.Analysi s from the Confucius institute at the external image and internal image of the face of both sides,including Confucius institute of the environment and the e xternal image and teaching teachers dress,etc,the internal image but also the vi sibility and influence of the Confucius institute,scholarship system,teaching qua lity,and so on.After analyzing the image of Confucius institute in the people’s eyes,the paper finally puts forward some questions and suggestions for the be tter development of the image of Confucius institute. |