Presentation Of The Image Of Zhuang Nationality In The Newspaper

As the largest ethnic minority in China,the Zhuang nationality has become a lively national brand of the Guangxi Zhuang Autonomous Region with its profound cultural connotations and national characteristics.There is no doubt that the accurate and appropriate reporting and shaping of the Zhuang Nationality image by the media can further release the charm and energy of the Zhuang nationality and make it play an active role.However,inappropriate and biased Zhuang reports will have a negative impact on Zhuang's image.In order to study the development prospect of the image construction of the Zhuang Nationality in Guangxi,this paper will use the content analysis method,the discourse analysis method and the framework theory to study the Guangxi daily,a mainstream party newspaper.In this way,we can discuss what kind of image the Zhuang nationality appear in,what are the reasons and significance,and what kind of influence will it bring to the society?find the highlights and shortcomings of related reports in the process of communication.Then put forward some suggestions for reference.On the chance that improve the national image of Zhuang Nationality,and it will play a more active role.In the analysis,it is found that Guangxi Daily's report on the Zhuang has two major highlights.First,it plays an active role in maintaining multi-ethnic countries.Second,it effectively uses the channels and style of new media.At the same time,there are also three major flaws.The Zhuang's image constructed by them presents a relatively single,rigid,and fuzzy character.Therefore,on the basis of this,the paper puts forward some pertinent countermeasures and suggestions for constructing the image of Zhuang Nationality in Guangxi daily.