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Analysis Of Present Situation And Development Strategy Of Chinese Government Affairs Clients

Posted on:2019-04-28Degree:MasterType:Thesis
Country:ChinaCandidate:B J ZhouFull Text:PDF
GTID:2416330545974243Subject:Journalism and communication
Abstract/Summary:PDF Full Text Request
With the advent of the mobile internet era,the way of government affairs communication is constantly advancing with the times.C hina's government clients started relatively late and developed relatively slowly,which is an important platform for governmental departments to adapt to the mobile Internet environment and meet the needs of the people.This paper is divided into five chapters.The first chapter is the introduction,the relevant concepts are determined,as well as the significance of the researc h,research status,research methods,related theories made a detailed description.The second chapter is an overview of C hina's government affairs clients,mainly introduces the development,function and classification of government affairs clients.The t hird chapter introduces the present situation of C hinese government affairs clients,this paper introduces 9 representative government clients and analyzes the characteristics of the Chinese government affairs clients,mainly from the content construction and text analysis,the content of the interface,transmission mode and column settings analysis,text on the title production,The language style and topic category are analyzed.The fourth chapter analyzes the problems existing in C hina's government affairs clients,including the single service content,the absence of operation Management,the imbalance of development between regions,the low degree of public recognition and participation,and the insufficiency of client mobile features.The fifth chapter mainly expounds the development strategy of Chinese government affairs clients.The author thinks,the Chinese government affairs client should enrich the service content,optimize the system management,coordinate the balanced development between regions,increase publicity to the public and strengthen the planning and design of the client.
Keywords/Search Tags:government client, present situation, development strategy
PDF Full Text Request
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