| In August2009,China’s largest Internet portal sina launched "sina microblog" closed betaversion,then this new "thing" microblog officially into the lives of Chinese Internet users,thefirst Chinese government affairs microblog "taoyuan network" has been put into operation inthe end of the same year.The emergence of microblog changed the way of communicationbetween people and the way of social interaction, and government affairs microblog is a newplatform for officials and people’s communication,and promoting the construction of servicegovernment.From the start of government affairs microblog’s adopted.After2011,governmentagencies and government leading cadres have been opened, The Chinese government affairsmicroblog is rapid development.However,as a new network asked “wenzheng” units,facing opportunities at the sametime it also faces many challenges,this article through the concrete data, charts and distance,the specific examples to analyze the current situation of our country government affairsmicroblog,it also highlights the problems existing in Chinese government affairs microblog,for example,our country government affairs microblog there is named chaos,certificationinappropriate, positioning fuzzy,poor interaction,and the lack of standardized managementsystem and effective mechanism.In this paper,in order to solve these problems,learn from two represented countries,tounderstand their management affairs of microblog method and get inspiration and under thecondition of our country government affairs microblog,mainly from four aspects:the unifiedgovernment affairs microblog management system,establishing the government affairsmicroblog operating mechanism,set up a professional management team,integrate resources,to achieve maximum benefit of To promote the development of our country governmentaffairs microblog health put forward countermeasures,hoping to help in the development ofChinese government affairs microblog. |
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