The Classic Cases' Analyses Of The International Communication Of The Socialist Core Values

The socialist core values are the most in-depth elements that determine the nature and the direction of China's culture.It not only explains the basic moral norms of our citizens on a personal level,but also has the national attributes from a macro perspective.China's core values are an important support for economic development,a basis for safeguarding the security of the country's ideology,and an important spiritual bond for dispelling development resistance and maintaining harmonious development.Present Xi emphasized the socialist culture on the 19 th National Congress of the Communist Party of China.He said,"We will improve our capacity for engaging in international communication so as to tell China's stories well,present a true,multi-dimensional,and panoramic view of China,and enhance our country's cultural soft power.” He attached great importance to the development of China's cultural soft power and the image-bulding on the international in the new era.In the new era of globalization led by the "One Belt and One Road",it has become an important strategic choice for improving China's overall national power and international discourse power on the basis of the preliminary completion of China's economic rise that the world-oriented rise of China's Core Values would be recognized once again.The paper uses Marxism and the correlated theories and methods of International Communication.It refines and grasps the Characteristics and Experience of International Communication in Various Historical Stages in China by reviewing the historical context of the international dissemination of China's core values.It adopts a combination of qualitative analysis and quantitative analysis to investigate the spread of overseas mainstream media and the degree of recognition and acceptance of socialist core values by international students in China,which takes a holistic understanding of the current spread.The main part of the paper is based on three concrete cases: the publicity program--CHINA MOSAIC,the keynote speech of President Xi and the Confucius Institute at Angele University in Philippines.Based on the case overview,content composition,and international communication effectiveness,the paper explore the specific propagation process and communication effects to deepen the overall understanding of the specific conditions of communication which is selecting and evaluating from the level of government,enterprises,and social organizations.The paper will explore the effectivedissemination of China's core values under the background of economic globalization and the “One Belt and One Road” to eliminate China's Image of establishing a Great Power in a New Era and the improvement of international status.The paper will provide the implementation strategy in reference for the communication subject of China's core values from the two aspects of theory and practice.At last,five points to strengthen suggestions for improvement have been proposed in the design of international communication work: International communication talent team and system strength building;Accurate design of international communication objects and efficient communication methods,transforming people-oriented,localized,and time-based international communication attitudes;Construct and establish a discourse system with Chinese characteristics that is easily accepted by the international community;Coordinate the influence of Chinese media in the international public opinion field and the technical support,and so on,which provides reference for the actual implementation of the communication effects.