Research On The Communication Of Ideological And Political Education In The Micro Era

Ideological and political education and communication have relevance.Studying the ideological and political education from the perspective of communication is to enrich and deepen its research,which has significance.At present,with the popularization and continuous development of the media,human beings have entered the micro-era.This paper takes the micro-era as the background and the communication of ideological and political education as the research object,explores the realistic situation of the communication of ideological and political education in the micro-era,and proposes optimization strategies.This paper mainly includes the following parts.The first part summarizes the communication of ideological and political education.This paper analyzes the connotation of the communication of ideological and political education,probes into the elements of the communication of ideological and political education,and analyzes the characteristics of the communication of ideological and political education.The second part studies the characteristics of the communication of ideological and political education in the micro era.Firstly,it defines the concept of micro era and analyzes the characteristics of micro era.Then it analyzes the evolution of five communication elements of ideological and political education under the background of micro era,Then it analyzes the characteristics of the communication of ideological and political education under the background of micro-era.The third part analyzes the realistic situation of the communication of ideological and political education in the micro era.The communication of ideological and political education in the micro era is faced with both opportunities and challenges.The communication ofideological and political education in the micro era is faced with the opportunities of improving timeliness,increasing diversity and increasing radiation power.The communication of ideological and political education in the micro era is also faced with challenges of weakened discourse power,impact on traditional media and destruction of public opinion environment.The fourth part,according to the actual situation of the communication of ideological and political education in the micro era,puts forward optimization strategies.First,we should improve the comprehensive quality of ideological and political education communication subject and audience.Second,we should innovate the communication mode of ideological and political education.Third,we should purify the environment of the communication of ideological and political education.Fourth,we should optimize the content of the communication of ideological and political education.