Research On The Local Governmental Respense To Online Public Opinion

As an important way for public opinion information dissemination and "viewpoint distribution center",with the continuous development of information technology,the internet can break time and space constraints,and can make the hot issues to receive a high degree of attention and continuous discussion from the audience within a short period of time.Online public opinion contains each aspect of the country's political,economic,and cultural life,the content has a wider range.For example,the promulgation of party and government policies,anti-corruption,and emergencies,especially ordeal the manage ability of local government governance,and have an important impact on the credibility of the government,the response of government online public opinion is the important question which has been included in the national social sciences.natural sciences and many other fund research project.Taking the online public opinion response of provincial government L as the research object,study the current situation,problems and causes of the provincial government L with the methods of literature,investigation and comparative analysis.The research shows that the public opinion response of provincial government L has the problems of the main responsibility of the respondent is not timely and inappropriate,and the relevant depatments have not responded well to the problem and have not handled the problem properly.The analysis concludes that the main reasons are that the concept of public opinion response does not match the public opinion rules,public information disclosure mechanisms such as public information disclosure are not perfect,the methods and personnel of online public opinion monitoring are relatively lacking,and new media affairs are not fully utilized.Response time can not be evaluated because of the short of evaluation system.In view of this,the countermeasures and suggestions are proposed to improve provincial government L's online public opinion:strengthen the concept of public opinion,improve the scientific awareness of the government cadres at all levels on the internet public opinion,improve the closed-loop network public opinion response mechanism,accelerate the promotion of media integration,enhance the external communication ability,construct public opinion assessment mechanism and index system,and explore the construction of grid working mechanism of network public opinion.