Research On The Government Function In The Development Of Qinhuangdao Health Tourism

Recent years,with the development of the economy,the main contradiction in the current society is the contradiction between the people's growing needs for a better life and the development of inadequate imbalances,which has led to the rapid development of tourism,but with health,health and other aspects.The increase in demand has spawned the Kangyang tourism industry.However,the bottleneck faced by tourism and recreational tourism is that the development started late,in an extensive development state,the degree of industrialization is not high,and the social attraction is insufficient.The overall strength of Kangyang Tourism is in a weak state.The government will face many problems in the development of Kangyang Tourism,and there will be many shortcomings,which will make the products and services it provide far from meeting the needs of the market.The construction of public tourism services is imminent.This article expounds the basic functions of the government,takes the government functions as the entry point,and proposes adjustment and improvement strategies based on the problems that arise,in the hope of realizing the realization of the strategic goal of health tourism.This paper first uses the literature research method to discuss related concepts and theories,analyzes the public goods and public services provided by government functions in Kangyang Tourism,and draws the importance of building a service-oriented government and improving tourism public services.And necessity.Secondly,combined with the above theoretical basis and Qinhuangdao's Kangyang tourism,combined with the status quo to specifically analyze the role and performance of the government in the development of Qinhuangdao Kangyang tourism industry.Then summed up the problems that the government has in the process of function fulfillment and the reasons for the formation of analytical problems.The survey questionnaire method was used again to conduct actual research on the four interests of tourism.The satisfaction index was used to evaluate the government's provision of public goods and the provision of public services to analyze the performance of government functions,and to analyze the problems generated.The reason is to provide systematic suggestions and improvement measures for the optimization of government functions in the development of Kangyang tourism.This paper believes that the government should change the original concept,enhance the emphasis on the tourism industry system,handle the relationship between the government and the market,strengthen the supervision of the tourism market,and follow up and consolidate the implementation of tourism policies and regulations.