Research On The Coupling Development Of Sports Industry And Tourism In Shenyang

Shenyang is located in the south of the northeastern part of China and is located in the center of the Northeast Asian Economic Circle and the Bohai Economic Circle.In order to strengthen the development of Shenyang’s sports industry,the concept of “big health” and “big sport” was established.According to the requirements of the "Strategic Reform of the Supply-side Structure of the Sports Sector in Liaoning Province" and the "Strategic Plan for the Revitalization of Shenyang’s Development" requirements,accurate benchmarking and key breakthroughs were made.And create together.In order to deepen sports reform,build a strong sports city,comprehensively promote the construction of "Football Capital",and formulate "Implementation Opinions on Accelerating the Development of Sports Industry and Promoting Sports Consumption" of Shenyang,establishing a way to adjust the industrial structure and focus on the advantages of Shenyang.,Highlight the characteristics of Shenyang,create a Shenyang brand,expand the supply of sports products and services,promote the full revitalization of the old industrial base in our city,and establish a general policy for the sports industry and national fitness service system that are compatible with urban development.The concentrated effect of the core area of traditional sports centered in Shenyang,the core area of Dalian Blue Sports,and the core area of sports and business in western Liaoning will be brought into play.Formed a support system with functional areas such as sports services and professional events.Based on the “Shenyang National Fitness Implementation Plan”as the basis,build the core competitiveness of sports culture resources,establish the main indicators of the development of sports during the “13th Five-Year Plan” period,and actively develop the sports industry through formulating and implementing the sports industry policy and innovating the sports industry system mechanism.Promote integration and encourage interaction.Through the use of literature and data methods,field investigation methods,mathematical statistics methods,expert interview methods,and other research methods,the development advantages and conditions of Shenyang’s sports industry and tourism industry are analyzed,and related policies formulated by Liaoning Province and Shenyang City are The actual situation of the development of the coupling of the two industries in Shenyang City puts forward the objectives and principles for the coupled development of Shenyang’s sports industry and tourism,and then from the height of the strategic choice for the coupling of Shenyang’s sports industry and tourism,sums up the development of the two major industries.Layout and project selection.Based on the general characteristics of industrial coupling development,the factors affecting the coupling development of the sports industry and tourism are analyzed,and corresponding countermeasures are proposed.The conclusions of the study are as follows:Shenyang has already possessed the external conditions for the coupled development of the sports industry and tourism,manifesting itself in the “alignment” of the central cities,the regional integration of the urban agglomerations in the middle of the Liaozhong,and the rich tourism resources at the world and national level.The economic development of the provincial capital cities is relatively low.Well,consumers’ demand for the development of industry coupling is also an important condition;the protection policy provides a policy guarantee for the coupled development of the Shenyang sports industry and the tourism industry,but it still needs to promote mutual promotion of the industry through the mutual promotion of the two major industries.Shenyang City needs to highlight the characteristics and advantages of Shenyang in the ice and snow projects,and continuously promote the industry’s mechanism to gradually improve;adhere to government-led cooperation between schools and enterprises,create a mechanism to attract and train talent,enhance the softness of Shenyang’s sports industry and tourism Strength,attracting more talents and funds to inject into the actual industry coupling,truly enhance the coupling development of the industry.