The Research Of Gender Manufacturing About "Feminization" In Mobile Games

As the secondary element culture gradually moves towards the mainstream of youth groups,“feminization”(refers to feminization in a broad sense,which represents a process and behavior that imparts anything to the appearance,character,and clothing of women,the main body includes all living things and non-living bodies)as a kind of secondary element culture,combined with the rapid development of gamess today,has appeared a phenomenon of the mobile games character “feminization”.The “feminization” of the mobile games characters is represented through image shaping.The core of “feminization” is gender manufacturing.The image creation of the “feminization” role is mainly based on four aspects: physical manufacturing,sound manufacturing,special effects manufacturing,and scene manufacturing.The physical manufacturing is used to clarify the gender features of the characters.The sound production is to strengthen the sound line characteristics of the characters and make the sound match the characters.Role-setting and special-effect manufacturing play a role in enriching the character image.Scene production emphasizes the gender and role of the characters through multi-angle backgrounds.Through the shaping of these four aspects,we can realize the production of gender and achieve the purpose and effect of “feminization”.There are three main reasons for the phenomenon of “Feminization” in mobile games characters: Technical factors,audience psychology and business factors.From the view of technical aspects,the mobile internet,represented by mobile phones,has changed the way of young people get information.The emergence of social media has enabled the secondary culture to break through barriers in the cultural circle and gradually the view of enter the public.Second,the application of big data technology can grasp the needs of games users and popular vane.In terms of audience psychology,the “feminization” type of character fulfills the curiosity of such games.The game player has a high degree of similarity with cosplay in the real world when playing a games character in the virtual space,which satisfies the empathy of some players.“feminization” itself is inseparable from sex,and the “feminization” character in the games represents the image of a perfect female in expectation of men,satisfying the gender fantasies of male players.The phenomenon of “feminization”,which is the character of mobile games with gender-based manufacturing as the core,reflects a certain degree of cultural awareness.First,most of the characters of “feminization” are based on historical materials in real life,which have certain cultural heritage and have a certain positive significance for the inheritance of traditional culture.However,the role of “feminization” has a larger historical prototype.The difference is the rebellion and re-creation of traditional culture.In this process,traditional culture is presented in completely different ways.It is inheritance and rebellion.Secondly,the role of “feminization” in the mobile games is a gender-making process.It is related to the gender issue and reflects the subversion of the traditional binary gender concept.When the female image appears in the games as a viewer,it falls into the situation of inequality of gender rights.In fact,it uses female stereotypes to mask the reality of male-dominated issues.Thirdly,although the “feminization” role itself is somewhat controversial,it also triggers more thoughts on the concept of gender development.In previous feminist studies,the gender development concept of "bisexuality" has been proposed.Although it is an idealized state,it is of certain referential significance for gender development.