Research On Development Of Leisure Fishing Industry In Wuhan

With the continuous development and growth of modern society and economy,the value and social function of the leisure fishing industry have received more and more attention.As a new sunrise industry,leisure fishing industry in the community’s economic value and role of increasingly evident.At present,making every effort to develop the leisure fishing industry can not only expand domestic demand and promote the development of related industries,but also enrich people’s spiritual life and provide internal conditions for people to pursue healthy lifestyles.At present,leisure fishing industry in Wuhan presents a thriving development trend.The older and the more people participate in leisure fishing activities.Right now,Wuhan has its own unique fishing brands,namely: the old ghost,Tian yuan,such as fishing king.As a leading brand in the field of leisure fishing industry,the expansion and development of the “old ghost” fish erbium Co.Ltd.has played an enormous role in the expansion of the leisure fishing industry in Wuhan.It can effectively stimulate the market vitality and promote the market economy.“old ghost” fish Erbium Co.Ltd.as a local brand in Wuhan City,has a strong local characteristics and cultural heritage.So far,“old ghost” fish bait Co.Ltd.has occupied 70% of the national market share.The scale of its production of bait has far exceeded Japan’s largest fishing bait production base,become a truly world-first bait.As a new mode of economic growth,the leisure fishing industry in Wuhan not only meets the construction requirements of “two-oriented society”,but also drives the development of other related industries in Wuhan such as transportation,tourism,accommodation and catering industries,growth has played a role in fueling.In addition,in the construction of “8 + 1” metropolitan area in Wuhan,it has played a positive role in promoting.In addition,it can also increase the scale of leisure sports industry.This paper takes the leisure fishing industry in Wuhan as the research object,and after consulting a large amount of relevant study and data,the analysis of SWOT analysis and case analysis shows that the development of the leisure fishing industry in Wuhan is in a vibrant state;but there are also problems with backward fishing concepts,inadequate attention from the industry,shortage of professional talents,and lack of professional consumer groups;the management of fishing clubs is complex,lacks industry standardization and standardization management,and the quality of leisure fishing products is not high and the supporting management of leisure fishing is imperfect.I also conducted field visits and interviews with the Wuhan Fishing Association and the “Old Ghost” Fish Co.,Ltd.to learn about the development history of the leisure fishing industry in Wuhan,and conducted interviews with relevant experts on the problems in the development and summarized several suggestions.In view of these problems,the author believes that the development of the leisure fishing industry in Wuhan and the solution of a series of major development issues must be guided by the policy and play the role of a phishing association platform so as to promote the development of the leisure fishing industry towards the target market.