| Ideological discourse is about the ruling status of the party,the national political security,and the long-term stability of the country.Ideological discourse construction in the colleges and university is the important content of the party’s ideological discourse construction and the carrier,which is a matter of the basic task implementation of high moral values establishment and people cultivation,a matter of the party leadership,a matter of consolidating the Marxist guiding status,and a matter of important positions to stick to socialist ideology.The communist party of China always attaches great importance to the ideological construction of colleges and universities,forming a series of ideological work follow the socialism with Chinese characteristics,to cultivate a batch of another batch of builders and successors of the socialist cause in all aspects of moral,intellectual,physical and aesthetic development.However,with the profound changes of the international situation and the comprehensive deepening of reform,the ideological discourse power of colleges and universities faces challenges.Both globalization and unilateralism have brought challenges to the ideological construction of colleges and universities,as well as the social contradictions and conflicts impact on College Students’ ideology in the development of domestic social transformation.Meanwhile,the construction of the ideological discourse power itself exists the prominent problems.Therefore,it is a worth researching,exploring and solving important issue to grasp the discourse power in colleges and universities.Discourse is an important medium connecting ideology and power.The construction of ideological discourse power in Colleges and universities must focus on three aspects,namely,discourse system of university ideology,including discourse theme,discourse subject and discourse carrier.Firstly,the paper explains the basic connotation and legal basis of ideological discourse power construction in colleges and universities.Secondly,the challenges and problems are analyzed according to the current situation.Thirdly,under the basic of comprehensively analyzing the reality of the situation and the existing problems faced by ideological discourse power in colleges and universities,the paper proposes the construction path under the new historical conditions,namely,the reasonable setting of the ideological discourse themes,the effective construction of ideological discourse subject and the comprehensive innovation of the ideological discourse carrier and so forth. |