Analysis Of The Actual Effect Of College Students' Ideological And Political Education In New Media Era

With the rapid development of new media technology,it is not only related to and People's Daily lives,learning,but also in the development of the society is widely used in various fie lds,affects and all aspects of society.Nowadays,in the real society with information media as the link,college students can be said to be the most widely used new media technology.This technology becomes indispensable in people's life and study,and new media,as a new carrier,has a very important influence on the formation of college students' ideas and consciousness.However,although the problem of the real effect of university students' ideological and politic al education has been paid attention to and emphasized,it is still a common problem with the change of social background.In recent years,although China has made some outstanding achi evements in the education level of thought and politics,there are some important problems tha t people cannot ignore.For example,the effectiveness of education is obviously insufficient.Therefore,it is of great practical significance to analyze how to apply new media to improve t he effectiveness of ideological work in new media environment.Paper is the perspective of the new media as a breakthrough point,through theory elabora tion,present situation investigation,cause analysis and countermeasures put forward the basic train of thought,analysis of the ideological and political education in the process of ideologic al and political education with the aid of new media promotion effect.The paper is divided int o four parts,which are closely related to each other.The first part elaborates the relevant theor ies of the new media and ideological and political education.In the second part,it investigates the development status of education effect of college students' ideological and political scienc e under the new media environment.The third part makes a comprehensive analysis of the rea sons why the new media era influences college students' ideological and political education.I n the fourth part,the author puts forward the basic countermeasures of improving the effective ness of the education in the new media era by analyzing the problems and causes.Paper by analyzing the influence of new media era of ideological and political education effectiveness,the actual effect of ideological and political education for college students,from educators,educated,education content,education carrier,education environment five aspectsput forward countermeasures,through these countermeasures,hope to be able to promote coll ege students' ideological and political education work make greater achievements.