Research On Business-model Innovation Of IF Company

Since the concept of business model was created in 1957,the research on business model has become a hot topic in academia.Meanwhile,in today's market competition environment,more and more entrepreneurs start to pay attention to the business model of enterprises in the practice of operation management,then try to improve their competitive power through business model innovation.“IF” preschool education company is a new entrant of preschool education industry,in the face of the current market environment,this article will revolve around the industry environment and market competition situation,the problems existing in the traditional business model,analysis is made on the resource condition and so on company,on the company business model innovation design,trying to make the company in market competition to win the survival and sustainable development.Paper firstly combed the domestic and foreign research status quo of business model,business model innovation theory and application,and then through the literature analysis and case study,analyzes the present situation,the revelation of preschool education industry development at home and abroad and the problems existing in the traditional business model may,found that the existing preschool education industry,the traditional business model has profit model of a single,rapid growth of cost,product positioning problem of single and low industry concentration,the current situation in the competition gradually increasing in the future will have a negative impact on each enterprise in the industry.Secondly for IF company's business environment and market competition situation analysis,pointed out that with the advent of market supply and demand balance,the competition will be more present in the future business model as the core competition.Finally out IF the company's main resources,analyzes the strengths,weaknesses and market opportunities.And finally puts forward the IF company business model innovation design train of thought.The core competence through the enterprise product strategy,value chain,operation process,the profit model and so on four aspects of innovation implementation IF preschool education of the company's business model.The study shows the development of the current state of the domestic market ofpreschool education,which put forward business model innovation helps IF company win the market opportunity in the industry competition.At the same time,can let the new industry entrants clear understanding to the current state of competition in industry,and for other enterprises in the industry to provide some new ideas and inspiration is different from the traditional business model.