Research On The Cultivation Of College Students' Awareness Of Online Consumption's Rights Protection

As the scale of online consumption expands gradually,college students' awareness of online consumption rights protection has become increasingly significant.This paper takes as the theme of the cultivation of college students' online consumption rights protection awareness through the review and analysis of the previous research achievements of the relevant problems of college students' online consumption rights protection awareness the use of literature research method,and the method is associated with the theory and practice.From the perspective of ideological and political education,the research should be conducted on the cultivation of college students' awareness of online consumption rights protection.It starts by the general theory of ideological and political education,using the theory of recessive ideological and political education and the consumer paramountcy theory to cultivate college students' awareness of online consumption rights protection,so that the theory can be fully applied to practice.Through the analysis of the basic status of college students' online consumption rights protection,it can be found that the existence of college students' online consumption rights protection,the lack of college students' online consumption rights protection awareness,the misunderstanding of college students' online consumption rights protection,and the deviation of online consumption rights protection awareness cultivation.After analyzing,the reasons for this problem are mainly the objective factors of the social online environment,the lack of college education,and the subjective factors of college students themselves.The cultivation of college students' awareness of online consumption rights protection should adhere to the principles of permeability,subjectivity and hierarchy.It is necessary to strengthen the education of students' awareness of rights,choices,claims,rights to know,and supervision,so as to improve the pertinence and timeliness of college students' awareness of online consumption rights protection.In view of the problems existing in the current situation of college students' online consumption rights protection and awareness,we can consider the cultivation education from three aspects: social online environment,colleges and colleges students themselves.The social online environment education is mainly to improve relevant laws and regulations,establish an online legal ruling mechanism,and optimize the public opinion environment,and influence the college students' awareness of online consumption rights protection.College education mainly strengthens classroom education,conducts extracurricular activities,establishes campus rights protection organization,and trains college students to develop awareness of online consumption rights protection.Self-education of college students mainly includes the self-learning.They can actively participate in online consumption rights protection activities,and they should be bold in the practice of rights protection.It not only enhances the cultivation of college students' awareness of online consumption rights protection,but also achieves the goal of improving college students' awareness of online consumption rights protection.As an important part of the society,college students contribute to the future development of society.Through ideological and political education,college students could have a correct awareness of online consumption rights protection and have a positive impact.With the continuous development of theory and practice and the continuous advancement of online information technology the research on the cultivation of college students' online consumption rights protection awareness should not be stopped.