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The Construction Of Vocational Competence Evaluation Index System For Secondary Vocational E-commerce Students Under The New Retail Background

Posted on:2020-09-30Degree:MasterType:Thesis
Country:ChinaCandidate:S YaoFull Text:PDF
GTID:2417330575993800Subject:Vocational and technical education
Abstract/Summary:PDF Full Text Request
Along with the construction of an "innovative country" as a strategic development goal in China,innovative talents with professional competence will become the main force of employment demand in the society.Secondary vocational colleges oriented by "employment" in China assume corresponding responsibility for training.How can they both have stronger vocational competence training function and vocational competence education on the basis of rapid upgrading of colleges? Implementing it into the evaluation system of vocational competence has become an urgent issue for secondary vocational colleges to consider.Since Ma Yun put forward that "the era of pure e-commerce will soon end,there will be no e-commerce in the next ten or twenty years,only the new retail",the emergence of "new retail" has attracted wide attention from all.The concept of "new retail" has also been integrated into the retail field with the "Internet","Artificial Intelligence","Big Data" and so on.In the whole country,especially in e-commerce enterprises,it has sprung up vigorously.Many enterprises have been comprehensively upgraded and transformed to form a new ecological circle and industrial structure,which is the re-upgrading of traditional e-commerce.In this context,the vocational competence of e-commerce majors in secondary vocational schools is put forward higher requirements,and the evaluation system of students' vocational competence is also facing new challenges.Therefore,this paper studies a new mechanism of vocational e-commerce vocational competence evaluation adapted to the new retail starting from the mechanism of vocational e-commerce students' professional competence evaluation.On the basis of theoretical and empirical research,the author constructs vocational ecommerce students' career under the new retail background.Through the evaluation research and application of the index system,this paper makes an analysis of the current situation and gives suggestions on improving the vocational competence for promoting the sustainable development of vocational e-commerce students' professional competence.
Keywords/Search Tags:New retail, Electronic Commerce, Professional ability, Vocational ability evaluation index
PDF Full Text Request
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