Situational Teaching Based On VR Technology In Secondary Vocational Schools A Preliminary Study On The Application Of The Course "Marketing Basis And Practice"

As a new multimedia technology,the application of VR technology in the field of education has attracted more and more attention from educators.This research links the situation teaching based on VR technology with the course "Marketing Basis and Practice" in secondary vocational schools,and applies the situation created by VR technology to classroom teaching.Taking "consumer buying behavior","making product strategy" and "using promotion strategy" as examples,the teaching concept of teaching thinking,teaching experience and teaching expression(referred to as "three teachings")is used in the teaching process.Students fully learn to think,learning experience and learning expression,which meets the needs of students' development.The research methods and the specific process is as follows:Firstly,the existing data are collected and sorted out by using the method of literature research,and the principles of applicability,appropriateness and scientificity should be followed in the creation of situational teaching based on VR technology.In the application of situational teaching based on VR technology,we should pay attention to clear purposes and improve quality.Secondly,using the experimental research method,the situational teaching and traditional teaching based on VR technology are applied to the classroom teaching of the two classes,and the students are tested before and after the test respectively,and the statistical analysis is carried out to verify the effectiveness of the teaching methods proposed in this study.Thirdly,the teachers and students are surveyed and analyzed by personal interviews and questionnaires.Finally,the analysis of the experimental results shows that the situational teaching based on VR technology can help students improve their academic performance,stimulate their interest in learning,cultivate their creativity,reduce training costs properly,and improve their marketing practice.