| At present,mobile Internet has a profound impact on people's way of life.Functions of mobile Internet such as social network,consumption,entertainment and education have become an "ordinary state" of life of college students.Along with the issue and implementation of action plan of "Internet+" and "planning brief of Healthy China 2030",mobile Internet technology has been more deeply integrated into people's lifestyle.Sports lifestyle,as the healthiest lifestyle,plays an important promoting role in cultivating the "lifelong sports consciousness" of college students and forming their"lifelong sports behavior".In this paper,we understand the current situation of sports lifestyle of college students by taking the current situation of sports lifestyle of college students in the context of mobile internet to be the object of study,adopting literature data,interview,questionnaire,mathematical statistics and other study methods and randomly selecting 583 college students from 6 universities in Wuhan district as respondents and investigate the relationship between sports use of mobile Internet and sports lifestyle of college students through multiple linear regression analysis and spearman correlation analysis to provide some reference for optimizing the sports lifestyle college students in the context of mobile Internet.Research results:(1)Compared with traditional media,mobile Internet was a main way in which college students were exposed to sports information.There were 81.98%college students who use mobile Internet for more than 3 hours per day,while only 14.40%of them contacted sports information for more than 40 minutes mainly for browsing news and watching games.(2)Chi-square test was carried out on factors under the three dimensions of sports values,exercise motivation and exercise effect in the aspect of age,grade and major.Different factors were significantly different,among which,the factor of sports values had the most quantity variance.(3)Through the descriptive statistical analysis of that college students contact sports behavior with mobile Internet,it could be concluded that college students who often used mobile Internet have better sports consciousness,sports behaviors,sports consumption and behavior benefit than those who didn't often use mobile Internet.(4)Through the multiple linear regression analysis of four aspects(sports consciousness,sports behaviors,sports consumption and behavior benefit)of time,frequency and sports lifestyle of sports behavior used with mobile Internet,it could be obtained that contact time had significant positive effects on two factors which were exercise time(B=0.500,F=96.67**)and exercise frequency(B=0.475,F=96.67**)of sports consumption(B=0.606,F=56.428**)and sports behavior.And contact frequency had significant positive effects on the two factors which were exercise time(B=0.604,F=96.67**)and exercise frequency(B=0.673,F=96.67**)of sports behavior.Through spearman correlation analysis of four aspects of sports contact content and sports lifestyle with mobile Internet,it could be obtained that the factor of browsing news had significant positive correlation with sports consciousness(R=0.522**)and two factors which were exercise time(R=0.578**)and exercise frequency(R=0.721**)at 0.01 level.Research conclusions:(1)The features that college students use mobile Internet to contact sports information are of short contact time,of low frequency and of single contact content.(2)College students of different genders,at different grades and in different majors have significantly different sports consciousness(sports value,exercise motivation and exercise effect),moreover,college students who effectively use mobile Internet had better sports lifestyle.(3)The use time in the sports behavior contacted with mobile Internet has the greatest impact on sports consumption,use frequency has the greatest impact on sports behavior(exercise time and exercise frequency),and the factor of browsing news in use content has the greatest impact on exercise frequency. |
