Research On The Negative Influence And Guidance Of Pan-entertainment Of Internet Media On College Students' Values

With the development of online media and the continuous improvement of people's living standards,online media has increasingly become an important channel for people to obtain information,transmit information and entertainment.Under the logic of commercial capital,the entertainment function of network media has been continuously strengthened and evolved into a pan-entertainment trend.The pan-entertainment of network media is the external cultural environment to be faced in the process of university growth.The impact on college students is twofold.Although the pan-entertainment of online media has a positive effect on college students' relaxation and stress relief,it is flooded with information that is vulgar and even tends to be vulgar,and to some extent impacts social mainstream values and has a negative impact on college students' values.College students shoulder the historic task of realizing the great rejuvenation of the Chinese nation.Whether or not to establish correct values is related to the comprehensive development of college students and the realization of the great rejuvenation of the Chinese nation.Despite the increased self-awareness of college students,their minds are still immature and their social experience is still shallow.They have insufficient ability to discriminate and analyze online media and are vulnerable to shock.From the perspective of ideological and political education,this paper deeply studies the negative effects of Internet media pan-entertainment on college students' values and its causes,and attempts to propose strategies to guide college students to establish correct values under the influence of network media pan-entertainment.This article is divided into four chapters:The first chapter is introduction.It mainly discusses the research purpose and research significance,comprehensively analyzes the research status of pan-entertainment research at home and abroad,expounds the research ideas and research methods of this paper,and puts forward the innovation points of this paper.The second chapter is a general overview of the pan-entertainment of online media and the values of college students.It mainly defines the concepts of online media,pan-entertainment,online media pan-entertainment and college students' values.The principle of the dialectical relationship between social existence and social consciousness and the ideological and political education environment theory are expounded as the theoretical support for the research in this article.The third chapter analyzes the negative effects of network media entertainment pan-entertainment on college students' values and the analysis of the reasons.Using the method of distributing questionnaires,master the first-hand information on the negative impact of online media pan-entertainment on college students' values.By sorting out and analyzing the questionnaire survey data,the negative effects of online media pan-entertainment on college students' values are summarized as follows: historical value perception distortion,political value emotion indifference,aesthetic value judgment misalignment and life value pursuit vulgarity.The reasons are summarized from four aspects: the effectiveness of ideological and political education in universities needs to be strengthened,the external impact of diverse social thoughts,the social responsibility of online media platforms is not strong,and the discrimination and analysis ability of college students is insufficient.The fourth chapter is the strategy to guide college students to establish correct values under the influence of the pan-entertainment of online media.Aiming at the reasons for the negative impact of online media pan-entertainment on college students' values,this article proposes to guide college students from the four aspects of enhancing the effectiveness of ideological and political education in colleges and universities,strengthening the construction of mainstream ideology,effectively playing the social function of online media and strengthening college students' self-education.Strategies to establish correct values.