Research On The Path Of Media Literacy Education For Student Athletes In The New Media Environment

China is moving from a "sports power" to a "sports power" development goal.With the gradual and in-depth advancement of the concept of "integration of sports and education",student athletes at all levels and as a relatively special group The model has been exploring."Combination of sports and education" aims to "return physical education to the source of education" and promote the overall development of people.In the new media environment where media technology is developing rapidly and media forms are updated and iterated,the media literacy education of student athletes is an indispensable key to its overall development.This article starts from the concept of "integration of sports and education" and combines the relevant knowledge of media literacy education theory.It analyzes and considers the literature data method,participation observation method,consultation interview method and survey research method,and has both survival and active in the new media environment The media literacy education path of the student and athlete groups with the dual status of "student" and "athlete" is discussed.Based on the current situation and development goals of the media literacy education of Chinese student athletes at this stage,this paper considers the main issues in the media literacy education of student athletes under the new media environment from the aspects of the subject,object and content of media literacy education.Taking the "three complete education" as the guiding ideology,this article focuses on the path of media literacy education of student athletes in the new media environment: school education as the core,sports organization education as the key,family education as the basis,and social education as the guide.1.Taking self-education as the internal driving force,thus forming a "five in one" media literacy education pattern and forming a "systemic education power".These synergistic and complementary paths play different roles in the media literacy education of student athletes,jointly educating people,building platforms,sharing resources,creating an environment,building features,and working together to promote student athletes in the new media environment Media literacy education tends to be systematic and standardized,helping students and athletes develop in an all-round way.