Research On The Development Status And Promotion Countermeasures Of Tianjin Small Basketball League

In order to promote the development of the Chinese basketball industry and solve the problem of insufficient basketball reserve talents and insufficient development level in China,the Chinese Basketball Association launched the "Little Basketball Plan" in 2017 The little basketball league.The small basketball league will be an important part of the Chinese basketball tournament system.It will provide children with a more professional development platform and will be beneficial to the long-term development of Chinese basketball.This paper used research methods such as literature data method,questionnaire survey method,expert interview method,field survey method,mathematical statistics method and comparative research method.By investigating the status and development of the Tianjin Small Basketball League,in-depth understanding of the management and operation of the game,the specific situation of the main players participating in this survey was analyzed.Analyze the specific situation of Tianjin Small Basketball League.The analysis is based on the areas where China currently has better large sports events and other small basketball events,summarized the advantages and disadvantages of Tianjin's current small basketball league,analyzed the reasons that affect its development,and summarize relevant countermeasures for the problems found and the problems identified are addressed Summarize relevant countermeasures.The conclusions of the study are as follows:1.Tianjin has a long history and a good sports atmosphere,which provides good conditions for the development of the small basketball league.There is no special mini basketball management department,which makes the development of Tianjin mini basketball without organization,system,and lack of coordination and leadership.2.At present,the form of Tianjin small basketball games is relatively simple and lacks attractiveness.Except for the participants in the small basketball league,it did not attract more viewers' attention.3.Tianjin Small Basketball League is more complete on the court,court facilities and match balls.However,many places were not yet fully equipped with rules and standards for small basketball courts.Seriously hampered the promotion of Tianjin's small basketball.4.In 2019,the Tianjin Basketball Association and Kalmee reached a long-term strategic cooperation agreement,which would provide strong support for various basketball events in Tianjin,but in general,the sponsors of the Tianjin Small Basketball League are not enough,and the funds were only sufficient to maintain the game.processing.The promotion method was single and lacks sufficient attraction,which is not conducive to the promotion of Tianjin small basketball.5.At present,the Tianjin Small Basketball League has just started,and the overall level of the tournament is not high.The level of the main players in the event is uneven,and athletes,coaches and referees also needed more learning and practices to adapt and improve.According to the problems arising from the above conclusions,the corresponding suggestions and promotion countermeasures are put forward: 1.The official department attaches great importance to improve the organization and management organization;2.Take advantage of the points to create Tianjin characteristic small basketball events;3.Enrich the event activities 4.Cultivate professional small Basketball talents 5.Establish the correct concept of learning the game 6.Increase funding sources,increase publicity 7.Popularize and optimize venue facilities 8.Promote the combination of events and raise the level of events.I hope it can provide reference for the further development of Tianjin Small Basketball League.