Research On The Business Model Innovation Of WT Pension Enterprise

With the rapid growth of the elderly population and the rapid development of the pension industry in our country,the competition among the enterprises for the aged is becoming more and more intense.Enterprises can no longer continue to operate in accordance with the inherent development pattern of the past.The era of waiting for customers to come to their homes has passed.The buyerundefineds market decides that the enterprise has to think about how to adapt to the change of the environment by changing itself,how to improve the present situation of the enterprise through the innovative way of business model,and how to be in a favorable position in the industry.WT enterprises are in this era full of opportunities but challenges,through the analysis of the merits and demerits of WT old-age enterprises business model,combined with the current situation of the market,To explore innovative business models suitable for WT to adapt to the market and develop better,to verify the theory in practice,and to provide reference for the development of other enterprises in the industry.It lays a theoretical foundation for old-age enterprises to create social and economic benefits in society,and provides suggestions for WT enterprises to establish mature and effective business models,so that they can realize customer value and promote enterprise value at the same time.At the same time,it is helpful for other pension enterprises to provide reference and train of thought for the innovation of business model in the face of difficulties.In this paper,WT pension enterprises as the research object,according to the successful business model,combined with other relevant theoretical tools,from the macro environment,industry background and the various factors of the enterprise itself considerations,This paper analyzes the malpractice of WT pension enterpriseundefineds original business model,and then analyzes the environment of WT enterpriseundefineds business model and explains the necessity and the innovative way of innovation from four aspects: customer opinion,profit model,key resource and key process.After studying the innovation of enterprise business model in this paper,we actively explore the sustainable development model that conforms to the needs of the aged in China,increase the support business such as home pension service,living for the aged and so on,and go hand in hand around the institutional pension troika.Improved the profit model,in line with the current market demand and environmental choice.At the same time,it has also developed a new business model for WT pension enterprises to help them to accurately position themselves in the competitive and rapidly developing pension industry,to find the right target customer base,and to make efficient use of the original resources.To survive and develop both.