Analysis Of Ways To Protect Diversified Network Consumption Rights In Yongjia County

In recent years,with the increasing popularity of the Internet and the gradual improvement of network functions,the market and scale of online shopping are expanding,and the amount of online shopping is growing for a year.China Electronic Commerce Research Center published in May 2018 "2017 China electronic commerce market data monitoring report" shows that in 2017,China's e-commerce transaction scale was 28 trillion and 660 billion yuan,up 24.77% over the same period.The report also showed that online retail complaints accounted for more than innovation in 2017,and the volume of complaints increased by 66.43% in the first half of the year 2017.The main problems were order cancellation,information disclosure,false promotions,delivery problems and refundable goods.The e-commerce platforms involved were Gome Internet,Dangdang,Taobao,Tmall,and Amazon.Roll net and so on.With the popularity of the network,the network consumption complaints are growing geometrically,and the growth rate has jumped to the first of the consumer complaints,and it has also brought a series of new consumer rights issues.Based on this,this paper takes Yongjia County as the main research object,analyzes the problems and causes of network consumption complaints,and constructs a network consumption maintenance system with comprehensive mediation system as the core and comprehensive supervision mechanism as the guarantee,so as to improve the efficiency of network purchase dispute mediation.In this paper,literature research,comparative analysis,interview and data analysis are used to study the current situation of Internet consumer rights supervision.The author,starting with the introduction of network consumption,expounds the dilemma of network consumption safeguarding rights,including the difficulties faced by consumers and the difficulties faced by the regulatory authorities in the practice of network market supervision,the reasons behind the deep analysis,the analysis of the reasons and the correct understanding of the existing system.Limitations,from the government,enterprises,practitioners,consumers and other perspectives,how to build an efficient network consumer rights protection system.This article is composed of five main parts: first,the introduction,mainly on the background and significance of the topic,the current research situation at home and abroad,the main content of the research and the methods adopted.The second part is the theoretical foundation,and explains the related concepts and theories involved in this article.The third part,as the focus of this article,first outlines the rights dilemma faced by consumers,and then focuses on the analysis of Yongjia's rights to maintain rights in the practice of network market supervision.The fourth part of the network,through the law,government supervision,online shopping platform management,operators,consumers and other aspects of in-depth analysis of the restrictions on the effectiveness of the power of Yongjia network consumption rights.The fifth part,aiming at Yongjia and even the whole country,lists some countermeasures to improve the efficiency of the mediation of online shopping disputes,and aims to establish an efficient and perfect network consumption maintenance system.On the basis of the previous study,this paper recognise the current situation of the development of network consumption,understand the limitations of the existing system correctly,and draw on the experience of the advanced counties and cities at home,and put forward the countermeasures.On the basis of the analysis of the problems and causes of network consumption safeguarding rights in Yongjia County,this paper puts forward the strategy of realizing the trans regional grid maintenance system,effectively reducing the cost of consumer rights protection and improving the success rate of the network consumption maintenance.