Enterprise Culture Construction In The Diagnosis Of T Company

The construction of enterprise culture,as the soft power in the comprehensive competitiveness of the company,has a great influence on the development of the company.This conclusion has been confirmed in many enterprise operations management.Fortune 500 companies also attach great importance to the construction of corporate culture and have achieved good results,becoming a model for all walks of life.This article takes the T company of home appliance industry as the diagnosis object.Firstly,the research background,purpose and method of enterprise culture are explained.Then through questionnaire investigation and interview,this paper systematically combed the work of enterprise culture construction of T company since its establishment,and found that T company's enterprise culture construction has achieved certain achievements,but there are also some problems and deficiencies.Through an in-depth analysis of the reasons behind these problems,combined with the future development strategy of T Company and the internal and external challenges it currently faces,the basic ideas for T Company's follow-up corporate cultural construction work are combed out,and the persistence has proved to be an effective approach and experience.Adhere to the concept of cultural values of "customer-centered,striver oriented,from excellence to excellence",and adhere to "leaders and employees participate in the process of corporate cultural construction and strive for cultural landing." At the same time,according to the diagnosis of the problems found,we must improve the promotion and promotion of corporate cultural values,improve the landing system of corporate cultural values,improve the organizational capacity building system,and establish a foreign base corporate cultural construction standard.Finally,this paper also makes a study on the safeguard measures for the improvement of the enterprise culture to ensure that the relevant actions can be implemented in place.As a manufacturing company,T company has fierce market competition,increased operating costs,weakened profitability,and obviously weakened the attraction of talents.Therefore,enterprise culture construction is one of the important propositions of T company organization construction.This paper studies the practice of T company's corporate culture construction,hoping to bring some experience and reference to manufacturing enterprises that face the same challenge as T company.