Research On The Social Consumption Of Tibetan And Mongolian Nationalities In Labrang Region During The Republic Of China

Social consumption is an indispensable part of social life,which shows us people's situations of political life,economic life and cultural life and reflects their psychology,views and values as customers as well.For a long time,owing to the lack of historic materials,scholars prefer to study Tibetan politics,military affairs,culture,religions and historical figures,but few achievements have been made in the field of economy,especially in social life.Luckily,there were a great number of western and inland travelers coming to Labrang and they had made abundant literal descriptions and some photos of social life there during The Period of Republic of China.This paper will have a systematic study on the social consumption of the Tibetan and the Mongol nationality in Labrang,divide the consumers into three kinds as the nobles,the monks and the civilians by adopting theories and methods of social stratification,and then discussed sources of their incomes and their consumption.The key points of this paper lie in the analysis on characters of social consumption of the consumers,factors that affect their consumption and influences on the social politics,economy,culture and the consumers themselves,especial from the aspect of religious consumption.Based on discussions above,this paper can make a series of conclusions,for example,the social consumption of the Tibetan and the Mongol nationality in Labrang during the Period of the Republic of China symbolizes a special historic consumption culture,and get a lesson that improving levels of consumption and changing consumption views are long-lasting tasks.It is also important to fasten the reform steps of supplies,increase incomes and guide proper consumption in religions,so that people's levels of consumption and senses of happiness can be improved.