Research On Financial Performance Evaluation Of Dongfang Energy Corporation Based On Two Dimensions

At present,under the background of China's rapid economic development,the power industry as a basic industry occupies an important position in China's economic and social development.As the market demands for energy consumption increases,electricity and energy are increasingly becoming a key force in economic development.If there is a problem in the development of the power industry,once the energy supply is insufficient,it will have an immeasurable impact on China's economic development and people's quality of life.The scientific system's evaluation of the financial performance of power listed companies is conducive to power companies to better develop strategic planning and improve the management level of power companies,which is of great significance to the stability and development of the entire power industry.This paper takes Dongfang Energy listed company as the main research object,based on the grey theory,conducts financial performance evaluation research on Dongfang Energy from horizontal and vertical dimensions.Firstly,the gray correlation analysis method and financial performance evaluation are systematically elaborated.Then,SWOT analysis is used to comprehensively analyze the advantages and disadvantages of the Dongfang energy corporation and the opportunities and threats they face.Finally,the two-dimensional financial performance evaluation index system of Dongfang Energy corporation are constructed.In the horizontal dimension,the financial indicators of the 24 listed companies in the power industry for the five-year period of 2014-2018 are the research objects,and the financial indicators of the enterprises are firstscreened.Then use the objective entropy method to weight the selected financial indicators.On this basis,the grey dynamic model of financial performance evaluation of power listed companies is constructed by using grey correlation analysis method,and the comprehensive ranking of Dongfang energy financial performance in power listed companies is obtained.In the vertical dimension,the financial indicators data of Dongfang Energy2014-2018 is taken as the research object,and the objective entropy method is also used to weight the financial indicators.The grey relational analysis method is used to analyze the annual financial indicators.Dongfang Energy's annual financial indicators for 2014-2018 are comprehensively scored,thus evaluating the financial performance of Dongfang Energy in the time dimension.The research in this paper not only provides management advice for the leaders of Dongfang Energy,but also provides useful help for investors and creditors.