Research On The Relationship Between E-commerce Industry Cluster Environment,Entrepreneurial Ability And Entrepreneurial

In recent years,there has been a wave of entrepreneurship in China.With the development of e-commerce,new business options are provided for the public.At the same time,e-commerce entrepreneurship has the advantages of low entry threshold,low operating costs during operation,time-saving and labor-saving in daily operation,and less pressure for entrepreneurs,which makes the vast majority of entrepreneurs keen on e-commerce entrepreneurship.In this context,a large number of e-commerce entrepreneurs relying on natural endowments have emerged in shaanxi province,providing new ideas for the poverty alleviation work in shaanxi province.As an advanced form of e-commerce development,e-commerce industrial cluster can provide enterprises in the cluster with more resources and a better entrepreneurial environment,which can effectively promote the entrepreneurial activities of enterprises.Therefore,shaanxi province chooses to support the development of e-commerce industry cluster,to promote the development of regional economy.With the entry of e-commerce and related enterprises into the cluster,the e-commerce industrial cluster in shaanxi province has begun to take shape,but whether the e-commerce industrial cluster environment can effectively promote the entrepreneurial activities of enterprises has not been effectively verified.Based on this,this paper takes relevant enterprises in the e-commerce industry cluster of shaanxi province as the research object,trying to verify whether the environment of e-commerce industry cluster can promote the entrepreneurial activities of e-commerce start-ups.In addition,the entrepreneurial performance of entrepreneurial enterprises is not only restricted by the external environment,but also affected by their own ability,and the external environment is conducive to the cultivation of entrepreneurial ability of enterprises.Therefore,entrepreneurial ability is also included in this paper.First of all,by reviewing and combing relevant literature,this paper systematically understands and summarizes the research status and related achievements on the environment,entrepreneurial ability and entrepreneurial performance of e-commerce industrial clusters,and determines the connotation and dimension of the environment,entrepreneurial ability and entrepreneurial performance of e-commerce industrial clusters.Then,based on the existing research results and the actual situation of e-commerce industrial clusters in shaanxi province,a research model is established on the environment,entrepreneurial ability and entrepreneurial performance of e-commerce industrial clusters.Finally,data were collected from enterprises in the e-commerce industry park of shaanxi province through questionnaire survey,and 259 valid questionnaires were finally obtained.Empirical analysis of the scale data :(1)test the reliability and validity of the scale.(2)test the correlation.(3)the hierarchical regression method is used to verify whether the environment of e-commerce industrial clusters positively affects entrepreneurial ability and performance,whether entrepreneurial ability positively affects entrepreneurial performance,and whether entrepreneurial ability plays an intermediary role in the relationship between the environment of e-commerce industrial clusters and entrepreneurial performance.Through empirical analysis,the research conclusions of this paper are as follows :(1)the environmental dimensions of e-commerce industrial clusters can significantly positively affect the entrepreneurial performance of enterprises.Among them,network infrastructure,education and training and financial support can promote the entrepreneurial performance of start-ups in e-commerce industrial clusters,while the impact of logistics services on entrepreneurial performance has not reached the significant level.(2)the environmental dimensions of e-commerce industrial clusters have a positive impact on all dimensions of entrepreneurial ability.Among them,network infrastructure,education and training and financial support all have a positive impact on relationship ability and opportunity ability,while logistics service does not have a significant impact on relationship ability and opportunity ability.(3)each dimension of entrepreneurial ability has a positive impact on entrepreneurial performance.(4)each dimension of entrepreneurial ability plays an intermediary role in the relationship between the environment of e-commerce industrial clusters and entrepreneurial performance.Among them,relationship competence and opportunity competence play a partial intermediary role between network infrastructure and entrepreneurial performance,education and training and entrepreneurial performance,and play a complete intermediary role between financial support and entrepreneurial performance.In this paper,the environment,entrepreneurial ability and entrepreneurial performance of e-commerce industrial clusters are incorporated into the same research model,which supplements the research on the influencing factors of entrepreneurial performance in e-commerce industrial clusters,and provides theoretical basis for the government to support e-commerce entrepreneurship and promote the sustainable and effective development of e-commerce industrial clusters.