Research On The Effect Of China's Cruise Industry Policy

In recent years,our government and relevant departments have issued a series of relevant policies on the cruise industry with a view to promoting the development of the cruise industry.Therefore,this requires us to conduct a profound study and discussion on the status quo of the cruise industry policy,the implementation effect and a series of existing problems so as to ensure the long-term healthy development of the cruise industry in our country.There have been many achievements in academic circles on cruise industry policy,policy assessment and policy performance,but the research on the cruise industry policy system is still not deep and comprehensive.In this paper,our cruise industry policy for the study,based on the existing research results,attempts to construct theoretical system cruise industry policy,policy analysis cruise industry to develop principles,influencing factors,characteristics and evolution of the direction in building cruise industry policy evaluation system Based on the fuzzy comprehensive evaluation model calculations of longitudinal cruise industry over the years a comprehensive policy implementation effect of the individual effects of the implementation of key policies and regional policy(and to Shanghai,for example)horizontal comparative analysis,finally giving aspects to be improved for our cruise industry policy Reference optimization suggestions.The main research content incloud:(1)Explain the background,significance and innovation of this paper,summarize the related research results in the past and point out the significance and deficiency of the existing research results,and on this basis,give the methods and ideas of this paper.(2)Through the exploration of the related theories and concepts in the past,combined with the development characteristics of the cruise industry itself,the concept of the cruise industry policy has been established.The government has been the main body of the policy,with the goal of promoting the growth of the cruise industry and the sustainable and healthy development.Big core points.Starting from the policies formulated and promulgated by the government and relevant units,the paper analyzes the categories of cruise industry policies,the principles of policy formulation and the factors that influence the changes of policies.(3)Combined with the current situation of the development of cruise lines,markets and ports in our country,this paper analyzes the cruise industry policies in China from three aspects of time series changes,spatial distribution and policy body,summarizes the characteristics of China cruise industry policy formulation,and analyzes policy theories and contents Level system construction,to determine the evolution of China's cruise industry policy direction.(4)The eighteen final evaluation indexes are derived from six levels by using the integrated tendencies optimization method,and the indexes are empirically weighted by AHP.The fuzzy comprehensive evaluation method is used to estimate the implementation effect of China's cruise industry policies over the years.The comparative analysis method is used to analyze the important single policy and regional policy of China's cruise industry.(5)Summarize the aspects of China's cruise industry policy to be improved and put forward some suggestions for optimization.The conclusion of this study:At all factors,the overall excellentness of cruise industry policies in the aspects of industrial economy,industrial facilities,industrial services and industrial culture is generally on the rise.The implementation of these policies is generally good.However,in the areas of industrial policy security,industrial policy The merit values ??of the health environment are in a downward trend,showing that the implementation of relevant policies at the level of these factors is not effective overall.From the analysis of the comprehensive superiority of the past years,it is concluded that the implementation effect of China's cruise industry policy is better overall and the superiority degree shows a steady increase.Through the analysis of the implementation effects of seven important policies,it is concluded that the effectiveness of five policies is relatively good,but the effect of policy implementation in emergency handling and environmental protection of cruise tourism is not obvious enough,and it still needs to be further perfected and guaranteed.Comparing the implementation effect of each regional policy shows that the implementation effect of the regional cruise industry policy in the Yangtze River Delta is the most obvious.With the implementation of the policy,the effect it produces gradually extends to surrounding provinces and cities and drives the number of cruise tourists in neighboring provinces and cities Increase from east to west,level recursion.Comparing theimplementation of the Shanghai cruise industry policy with the national level,it concludes that the overall effect of the implementation effect of Shanghai cruise industry policy is similar to that of the national cruise industry policy,but it is slightly higher than the implementation effect of the policy at the national level.Although the implementation effect of China's cruise industry policy has a good overall effect,the cruise design and manufacturing in the upper reaches of the industry chain,the access and operation of the cruise industry,fiscal and tax support in the middle reaches of the industry chain,cruise tourism and distribution channels,cruise lines,Downstream industry chain cruise ship supply,cruise emergency,cruise industry port planning and environmental protection policies still need further improvement and innovation.This article proposes a reference optimization:According to the aspect of China's cruise industry policy to be perfected,with the goal of the strategic planning of China's cruise industry during the "13th Five-year Plan",we put forward the proposal of increasing government funds,extending the tentacles of industrial policies and guiding the transformation of cruise distribution channels from the perspective of the industrial chain,Relaxing market access and opening up policies,promoting cultural awareness of cruise ships,improving personnel training system,promoting facilitation of cruise tourism trade,sound management of emergency response mechanism for cruise ships and strengthening environmental protection,so as to make practical suggestions on government departments Out of policy decisions play a role in reference.