Research On Evaluation Of TF Company Intellectual Property Value

In recent years,with the deepening of China's reform and opening up,especially the entry of the WTO,the Chinese economy has reached the peak of the last hundred years,and it is changing with each passing day.However,40 years of reform and opening up and economic development have also made countries,enterprises and individuals more fully aware of the importance of intellectual property rights.It is clear from the official data that the number and growth rate of trademarks and patent applications have been ahead of this era.In the foreseeable future,after experiencing the era of agricultural economy and industrial economy,an eye-catching knowledge economy is getting closer.When globalization is combined with the knowledge economy,we will see major changes in the perspective of intellectual property.First of all,the geographical area of intellectual property will not only be limited to one country,one region,but a global perspective.We will face international standards under various national agreements.Secondly,the quality of intellectual property rights will be greatly improved,low-end intellectual property rights will lose competitiveness.Intellectual property powers from a global perspective will also be economic powers.The key to improving the quality of intellectual property lies in its strategic leadership and marketization.Strategic leadership refers to basic research and development based on future human development,and marketization refers to the recognition of intellectual property values.The important manifestation of identity lies in the operating environment and operational efficiency of intellectual property.The so-called intellectual property operations include transactions,authorizations,pledges,etc.The focus of the development of IP marketization operations is to address the issue of valuation of IP.This paper analyzes the status quo of domestic intellectual property assessment and it finds that with the rise of various emerging technologies,the methods of domestic intellectual property rights in the process of value assessment need to follow the development of technology.Based on the evaluation of intellectual property value of TF Company,the paper discusses the impact of market research,industry development,big data and credit index of rights subjects on the valuation of intellectual property.It provides a viable reference scheme for the evaluation of intellectual property values.The main contents are as below:Factors that influence the value of intellectual property assessment.The factors affecting the evaluation of intellectual property value mainly include legal factors,technical factors and industrial factors.Here,patents are taken as examples,and the factors affecting trademarks,patents and copyrights are different,and then evaluated according to these influencing factors.A professional report is required for the formation of intellectual property values.The formation of professional reports is assessed by factors affecting the value of intellectual property.Experts are used to determine the weights and values of each indicator,so as to be assessed,and finally the value of intellectual property is assessed.Consider the impact of advances in technology,such as industry forecasts based on a broad data base and rapid computing and intelligent learning from the development of computers and artificial intelligence.