| With the continuous development of the country and the rapid development of China’s national economy,people’s increasing spiritual and cultural needs come with it.During this period,rural tourism is also developing day by day.In the wave of rural tourism development,this paper studies the rural tourism countermeasures of jiahe qingling town,on the one hand,it can provide reference for the development of rural tourism industry of jiahe qingling town,and help jiahe qingling town to further optimize industrial structure,promote economic development,and promote the development of rural tourism industry to provide theoretical basis.On the other hand,it is of practical significance,which can further improve the town environment,make villagers rich and increase incomes,and drive poor households out of poverty,which is in line with China’s rural revitalization and poverty alleviation policies.This paper takes qingling town of jiahe city as the research object and studies the development countermeasures of rural tourism.Firstly,this paper introduces the background and significance of this topic,and expounds the research status and related theories at home and abroad.The research method of this paper is put forward,and the research framework of this paper is explained in detail.Secondly,the existing tourism resources in qingling town of jiahe city are comprehensively analyzed,and the rural tourism resources and development status of qingling town of jiahe city are summarized,and the existing problems are analyzed.Based on the potential analysis and existing problems of qingling town,the main characteristics and advantage positioning of jiahe qingling town are proposed,which lays a foundation for solving problems and formulating development strategies.The image,concept,space and strategic positioning of rural tourism development in qingling town of jiahe city are carried out to work out the target of rural tourism development.Rural tourism resources for ecological leisure rural tourism products,health and vacation rural tourism products,cultural rural tourism products,winter snow rural tourism products four product development and design.In view of the problems existing in the previous rural tourism development process,the guarantee measures are highlighted to promote the further development of rural tourism in qingling town. |