Research On The Application Of Value Engineering In Green Travel Of Shared Car

With the increasingly serious problem of urban traffic congestion,the emergence of shared cars provides a new solution to the traffic problem.Sharing car first appeared in Switzerland in the 1940 s,and has made relatively rapid development in the United States,Europe and other places.However,it entered China late,and there are still many problems in the development.Using the theory and method of value engineering can effectively find the problems existing in the research object and then carry out targeted program innovation and evaluation.Therefore,this paper uses the theory and method of value engineering to study the shared car products and the application of shared car in green travel.First of all,under the condition of full investigation and research,according to the theory and method of value engineering of shared automobile products,it is found that shared automobile has four functions,namely,the main function "displacement",the secondary function "flexible access",the auxiliary function "convenient unlocking" and "providing comfort".The cost is calculated by using life cycle cost method,and the shared automobile is found by value analysis At present,the main problems are insufficient primary and secondary functions and excessive auxiliary functions.Therefore,targeted innovation is proposed as follows:(1)improve The function of "providing comfort" is to increase the mobile phone bracket and invisible monitoring in terms of automobile interior decoration,while reducing the cost of car seats;(2)improve its "flexible access" function,reasonably select the rental point,increase the number of investment,improve the sharing car app,cooperate with the enterprise to improve the relevant matching facilities;(3)reduce other related costs,establish credit system,and improve the vehicle scrapping system;(4)Realize special customization of parking spaces and vehicles,(5)utilize new technologies,such as driverless technology.Finally,the evaluation of scheme innovation is carried out.It is found that after the scheme is applied,the primary and secondary function value coefficients are improved,while the auxiliary function value coefficients are decreased,and the scheme is effective.At the same time,after the scheme is applied,the cost is reduced by 43.75%,the enterprise income is increased,the economic benefit is obtained,the user experiences better services,the new technology is better applied,and the social credit is better The system has been improved and has social benefits.Secondly,this paper studies the green travel value analysis and innovation of the shared car,and finds that the shared car has green functions,which are "reducing traffic congestion","improving resource utilization" and "reducing carbon emissions".It calculates the green cost by borrowing the concept of traffic externality cost,and finds that the Green functions of the shared car are insufficient through the value analysis Innovative solutions:(1)enterprises should strengthen and improve the functions of shared car products;(2)establish exclusive parking spaces for shared cars;(3)improve the public's recognition of green travel;(4)strengthen publicity to increase the public's recognition of shared cars.After the evaluation of the scheme,it is found that its green function coefficient has been improved,while reducing carbon emissions has ecological benefits,reducing the losses caused by traffic congestion has economic benefits,improving the traffic system,and is conducive to sustainable development with social benefits.Finally,the following suggestions are put forward for the problems encountered in the development of shared cars:(1)at the enterprise level,light asset operation,improve their own products,strengthen the establishment of cooperation mechanism with manufacturers,use manufacturers to digest the disposal of end-of-life cars,realize recycling,innovate business models,adopt output brands,and build a shared car business platform;(2)the government At the level of users,users should improve their personal quality and abide by the rules for the use of shared cars.In this paper,the theory and method of value engineering are applied to the analysis of the problems of shared cars,and the application scope of value engineering is expanded.At the same time,countermeasures and suggestions are put forward for the problems in the development of shared cars.