Study On Overseas Market And Manufacturing Planning For Automotive Power Window Regulator

The automotive parts industry of China break the ice not as early as overseas and the base is weak.And behind the development speed of vehicle industry.We have a big gap compared to developed countries.The globalization can narrow the gap,enhance market share percent for Chinese automotive parts enterprise and improve the manufacturing ability.It is very important for the development of Chinese automotive parts industry.So in view of above mentioned facts,the study on investment for our main product----power window regulator in overseas is quite necessary.Because it is lack of the research for overseas market in most auto parts overseas production planning,so that there maybe lead to the study of production planning from the actual market demand,also increase the risk in production planning scheme.In order to make the automobile parts production overseas planning results become more reasonable and accurate,so the proposed analysis requires a combination of overseas market to further improve the research plan of overseas production planning.According to the above research and combining with the company of this process of expansion in the global business development power window regulator products GMNA and overseas production capacity,making the results of theoretical research can be applied to actual project.Through the analysis to the overseas market,we understand the development trend,potential market area and competitors information for products for automotive power window regulator product;through the study of production planning overseas,determine the project size,location,the new factory area planning,production line planning research.The final conclusion of this project is the behavior of the overseas market development and production planning is correct.