Study On The Decoration Art Of Tibetan Buddhism Zhao Temple Architecture In Hohhot

China has a vast territory and abundant resources,with the wonders of mountains and seas and the superiority of cultural resources,which has laid the foundation for the prosperous development of cultural and creative industries.Relying on their rich cultural resource endowments,all localities are constantly exploring the path of high-quality development of cultural and creative industries,giving full play to the role of cultural and creative products in promoting regional culture,and providing indispensable impetus for their own development,so as to help local economic development and cultural prosperity.Hutuo River Basin has a long history,rich cultural resources,distinctive features and profound cultural connotation,which also provides a good objective condition for the design of cultural and creative products.This paper studies the design of cultural and creative products in the Hutuo River Basin,and takes the culture of the Hutuo River Basin as an example to explore the development and design practice of cultural and creative products.Firstly,this paper expounds and sorts out the research background,research purpose and significance,and research status quo.Secondly,it summarizes the Hutuo River Basin and its cultural characteristics,the reasons for its formation,and introduces the cultural and historical evolution and development of Hutuo River Basin in detail.Thirdly,the cultural characteristics and visual elements of Hutuo River Basin were extracted,including Hutuo River Basin sincere culture,architectural culture,Hutuo River Basin folk culture,etc.,as the basis of the design practice of this paper;Exclusive principle,functional,practical principle,and the cultural art aesthetic principles,the principle of cultural education brand,under the guidance of the principle in the culture of accurate positioning,build the hutuo river basin of the super can assign IP image,innovation culture brand design goals such as guidance,by again wake up the hutuo river valley culture,and pay attention to the combination of culture and design and innovation,has launched a Hu Tuo impression product design practice.